iPhone 5C

iPhone 5C(marketed with a stylized lowercase ‘c’ asiPhone5c) is baseddeveloped It is one of two successors to the, along with its higher-end counterpart, the Apple held an event to formally introduce the iPhone 5C and 5S on September 12, 2013, and they were released on September 20, 2013,therefore discontinuing sales of the previous iPhone 5, although it was the first iPhone to be released tocarriers such assince the iPhone 4.

The 5C runs on the latest iteration of the which was announced at the company’s(WWDC) 2013.

The 5C uses much of the same hardware as the iPhone5, with some iOS 7 optimization like slightly improved battery life and software-hardware color coherency. It is lacking new features from the 5S: it uses the previouschip from the iPhone5 instead of the 64-bit does not have the M7 motion co-processor, does
not include, does not support OpenGL ES 3.0, and lacks the Burst iSight camera mode and slow-motion video recording mode. It uses a hard-coatedcasing (colors) instead of the metal used by the 5 and 5S, and has a black glass front instead of a white glass front unlike most of the fifth generation iPod Touch models.

Apple announced iPhone5C, along with the iPhone5S during a media event at itsheadquarters on September 10, 2013.

The iPhone 5S becomes the new flagship of the iPhone range, the 5C is designed as a mid-range model, and thecontinues in production but has been relegated to the entry-level of the iPhone series. The iPhone 5S 16GB retails in the US for $199 on contract or $649 off contract, the 5C 16GB cost for free on contract or $449 off-contract, and the price of the iPhone 4S 8GB has dropped down to free with a two-year contract or $349 off-contract.

Unlike past iPhone releases, where the previous generation model continues to be produced but sold at a lower price alongside the newest model, the iPhone 5 does not move to a lower price point as it has been discontinued in favor of the iPhone 5C. Continuing to offer the original iPhone 5 at a lower price would have cut into Apple’s profit margins, thus substituting a polycarbonate case (resulting in the iPhone 5C) would save production costs (and perhaps recoup the price cut). It was believed that Apple’s old strategy of using older iPhone iterations, while still successful, would not have sparked as much demand as a new iPhone would.